Zach helps drinks brands—particularly those entering or growing in the UK market—build effective route-to-market strategies and deliver results.

Trusted, flexible and highly connected sales partner, helping brands succeed in the UK wine market.

    • Helping your drinks brand achieve budget and business objectives by developing a channel strategy to deliver significant sales growth in the UK market.

    • Develop and manage a sales pipeline, broken down by channel, with clear timeframes and expected sales value.

    • Brand Zed has extensive knowledge and strong connections in the wholesale market and can help your drinks brand find the right distribution partner for the UK, across all channels.

    • We will represent your brand in a highly professional way in the UK market and ensure this is aligned with company guidelines. We can manage staff training sessions, host tastings and events and attend trade shows. 

    • Help and support with a trade marketing strategy to ensure your brand stands out in the market and is well represented. 

    • Create relevant and engaging promotions and incentives for your customers to help drive sales.

    • We will create the right range, across all channels in the UK market and advise and support on label creation and design.

SERVICES

A collection of metallic siphon bottles and glass siphon canisters displayed on a dark wooden surface.

Who we work with

Black logo with the words 'MILO WINE GROUP' in stylized font.
Black and white line drawing of a person in a spacesuit standing on the moon, holding a flag.
A logo featuring a stylized hummingbird above the word 'STENBERG' in uppercase letters.
A circular logo with the words 'GUN BREWERY' at the top and 'SUSSEX' at the bottom, surrounding two crossed axes in the center.
Black and white illustration of two women, with bold pink text reading 'Madame F' underneath.
Logo of Albourne Estate featuring the estate name, location in Sussex, England, and a circular emblem with a blue and gold border and a blue shield with a cross.
Graham Beck logo with a crown, shield, and laurel wreath, and text reading "Graham Beck, Méthode Cap Classique."
Colorful neon sign that says "Re/Max" with additional text underneath it.

Here’s what our clients have to say.

  • This unique English bubbly is infused with an uplifting elixir of vitamins, minerals and botanicals each chosen for their health-giving properties.

    Ellie Bradshaw, Founder Wild Life Botanicals

    Zach is an absolute joy to work with – professional, personable, and results-driven. His deep knowledge of the wine industry and strategic insight have been instrumental in delivering a significant uplift in our on-trade customers. He brings energy, expertise, and a genuine passion for what he does. A true Wild asset to our team, Zach’s years of experience and trusted approach make him a standout partner in any project or business.”

  • Brazilian importers

    Lucio Motta, Export Director Miolo Wine Group

    Zach has been an essential partner for Miolo in the UK since we appointed him and Brand Zed in May 2023. He has helped us grow brand recognition and significantly increase our sales. His proactive engagement with our importer, on-trade and off-trade clients, and overall market presence has elevated Miolo to a new level in the UK wine market. His expertise, energy and commitment have made a real difference to our business.”

  • Laine Brew Co is sister to Laine Pub Company who run our pub sites. We operate over 50 pubs in Brighton , London & Birmingham.

    Gavin George, Founder and former CEO Laine Pub Company

    Zach Emett has worked closely with my business as a key drinks partner for over 15 years.  He has made it his mission to fully understand our business, its people and its customers, such that he could ensure we always had the most appropriate wine and spirit portfolio in our estate, at the very best commercials.  Working under his Brand Zed business, Zach has continued to introduce us to interesting, innovative and high quality products that appeal to the evolving tastes of Laine’s savvy customer base.

  • A black and white logo for Burger & Bistro with a minimalist illustration of a man in glasses holding a burger, featuring handwritten-style text.

    Dino Sura, MD Burger and Lobster

    I've worked with Zach for many years and always found him a true professional—knowledgeable, reliable, and a pleasure to deal with. As London Sales Director at Bibendum, he looked after Burger & Lobster brilliantly, consistently delivering excellent service and a great wine range. More recently, we worked with him to introduce Gun Brewery and Albourne Estate to our restaurants. We’ve always had a strong working relationship (with a healthy dose of fun thrown in). Zach has extensive knowledge of the UK trade and I’d very happily recommend him and Brand Zed.

  • Logo of Coterie, with a stylized letter 'C' in dark blue and the word 'Coterie' in dark blue text

    Michael Saunders, CEO, Coterie Group

    I had the pleasure of working with Zach for 15 years at Bibendum Wine, where he did an excellent job in senior sales roles, particularly as London Sales Director. More recently, he supported the successful introduction of Madame F to Coterie Holdings. I rate Zach extremely highly—he is strategic, driven, good fun and a true professional who has an excellent understanding of the drinks industry. I wouldn’t hesitate to recommend him to anyone looking to get their brand established in the UK market.

GET IN TOUCH

Zach in a wine field harvesting grapes in South America.
With a WSET Diploma and a wealth of knowledge in wine, spirits, low-no and beer, Zach takes a proactive, customer-focused approach that blends business expertise with a passion for the drinks industry. He’s the ideal partner for brands aiming to thri